Crisis Management

All businesses are at risk of negative publicity - no matter how water-tight you think yours might be. It could be an incident at the office, such as fire or an accident or there might be a public complaint from a client or an allegation of unprofessional work.

If something goes wrong - the media are likely to act very quickly.

At KOR we know that a positive approach to communications with the media and other public audiences can help you develop long-term, beneficial relationships that will pay dividends when crises do arise.

Preparation is the key, and KOR will draw up a step-by-step crisis management plan, should a problem occur. This will identify key spokespeople, messages, ways of getting information across and methods of ensuring your external and internal communications are leak-proof.

"During the foot and mouth crisis we were dealing with hundreds of press, radio and television enquiries each week.. It is essential in any crisis situation to be confident enough to understand the needs of the media and to handle the situation calmly and effectively. Planning ahead is key."

Janet Kipling - former South West Press Officer for the RSPCA