PRCA Measurement Champions

KOR Communications is proudly recognised as a Public Relations and Communications Association (PRCA) measurement champion.

The list highlights communications agencies and public relations consultancies that demonstrate a commitment to effective and detailed measurement, in line with industry guidelines and research.

The PRCA states:

Measurement Champions is a kitemark aimed at recognising excellence in PR and communications evaluation methods. In order to be deemed a PRCA Measurement Champion, consultancies and in-house teams must not use AVEs in any of their measurement activities. They must also subscribe to the guidance outlined by AMEC in the Integrated Evaluation Framework.

KOR’s managing director, Annette Richman, said:

Measurement is an important aspect of our work, completing the full circle of an effective communications strategy; from research and strategy, to content creation and delivery – detailed measurement and evaluation is required to ensure our work is achieving business and communications objectives. We’re continually striving to better our measurement process to ensure we continue to provide outstanding results and find ways to grow and improve our work.

For more information about KOR’s approach to measurement, read our blog, ‘Measure what matters’ here.

Latest blogs

With GDPR in place, databases are more valuable, making email communications more cost-effective, targeted and will provide you with a non-disruptive way of communicating with your audiences.

27 June 2018

Heading into a networking event is like entering a jungle; you might be excited or nervous about the adventure, or dubious about what you’re going to come across, but hopefully you’re very well prepared with your elevator pitch and business cards to hand.

18 June 2018

By now, you will have no doubt heard endless presentations on GDPR at networking events and will have an inbox full of emails from different organisations requesting you opt-in to legitimise their marketing efforts post May 25th.So, what are you doing about the data that you hold? 

26 April 2018

Measurement is a hot topic in the public relations industry. Often, it can be hard to see if a message has been truly disseminated, absorbed or actioned...

19 April 2018

© 2018 KOR Communications

The West Wing

Old Broadclyst Station

Exeter

Devon EX5 3AS

De Beauvoir Block

92-96 De Beauvoir Road

London N1 4EN

Accept Cookies

This website uses cookies to help us know a little bit about you, how you use our website and improve the browsing experience. Manage cookies.