Invest In Exeter

Exeter City Council’s inward investment initiative, Invest in Exeter, aimed to raise the profile of Exeter as an outstanding place to do business and grow a company, with a view to attracting new and exciting firms and organisations to the area.

Kick-starting the campaign with a launch event with key business ambassadors, KOR profiled new businesses moving to the area and existing key companies in the city, helping to enhance Exeter’s reputation, particularly in the science and technology sectors.

By using Exeter’s existing assets, such as strong research and education facilities, great work life balance and a thriving tech community, we implemented a programme of promotional activity including the placing of editorial profiles of different businesses in national media and industry specific press; designing infographics detailing all that Exeter has to offer; working with external agencies to gain intelligence on perceptions of Exeter; and organising a media trip with journalists from well-known national publications.